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Deal Sheet: 2026 Wrangler 4-DOOR WILLYS
L & M Motors Inc · Athens, TN · VIN: 1C4RJXDG5TW174538
This Is Already a Great Deal
Opening Offer
$57,848
Asking Price
$57,720
Max Price
$57,720
- • No recent sold data — targeting invoice price
- • Asking price is already $1,540 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$57,348
Est. Invoice$59,260
Holdback$1,912
MSRP (Sticker)$63,720
Asking Price$57,720
Markup-$6,000
Dealer Margin on This Car$372
Percentile1% of inventory is priced lower
Days on Lot2 days
Dealer Profile
Inventory26 vehicles
Avg Markup (All Models)-$2,615
Avg Markup (Wrangler)-$3,000
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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