Deal Sheet: 2025 Wrangler 4-DOOR SAHARA

Abernethy Chry-Jeep-Dodge Inc · Lincolnton, NC · VIN: 1C4PJXENXSW628026

Negotiation Guide

Opening Offer

$53,325

Fair Price

$54,825

Walk Away Above

$56,470

• Recent buyers paid ~$2,980 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$52,304

Est. Invoice$54,047

Holdback (est.)$1,743

MSRP (Sticker)$58,115

Asking Price$58,115

Markup$0

Est. Dealer Margin on This Car$5,812

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory111 vehicles

Avg Markup (All Models)-$4,226

Avg Markup (Wrangler)-$2,917

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$5,288

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