Deal Sheet: 2025 Wrangler 4-DOOR SAHARA

Baker Chrysler Dodge Jeep Ram Coopersville · Coopersville, MI · VIN: 1C4PJXEN5SW509669

Negotiation Guide

Opening Offer

$50,945

Fair Price

$52,445

Walk Away Above

$53,935

• Recent buyers paid ~$2,980 below MSRP

Price Breakdown

Est. Dealer Cost$49,883

Est. Invoice$51,545

Holdback (est.)$1,663

MSRP (Sticker)$55,425

Asking Price$55,425

Markup$0

Est. Dealer Margin on This Car$5,543

Percentile100% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory111 vehicles

Avg Markup (All Models)-$4,306

Avg Markup (Wrangler)-$2,773

% Below MSRP99%

Avg Days to Sell29 days

Avg Sold Markup-$3,647

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