Deal Sheet: 2025 Wrangler 4-DOOR SAHARA

Criswell Chrysler Jeep Dodge Ram FIAT · Gaithersburg, MD · VIN: 1C4PJXEG9SW661116

Negotiation Guide

Opening Offer

$53,007

Fair Price

$54,507

Walk Away Above

$56,161

• Recent buyers paid ~$2,980 below MSRP
• Sitting 47 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$52,034

Est. Invoice$53,768

Holdback (est.)$1,734

MSRP (Sticker)$57,815

Asking Price$57,815

Markup$0

Est. Dealer Margin on This Car$5,782

Percentile100% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory415 vehicles

Avg Markup (All Models)-$3,794

Avg Markup (Wrangler)-$2,994

% Below MSRP90%

Avg Days to Sell26 days

Avg Sold Markup-$2,618

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