Deal Sheet: 2025 Wrangler 4-DOOR SAHARA

Larry H. Miller Casa Chrysler Jeep · Albuquerque, NM · VIN: 1C4PJXEG9SW647491

Negotiation Guide

Opening Offer

$55,906

Fair Price

$57,406

Walk Away Above

$59,058

• Recent buyers paid ~$2,980 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$54,639

Est. Invoice$56,460

Holdback (est.)$1,821

MSRP (Sticker)$60,710

Asking Price$60,710

Markup$0

Est. Dealer Margin on This Car$6,071

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory74 vehicles

Avg Markup (All Models)-$3,162

Avg Markup (Wrangler)-$2,174

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$2,781

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