Deal Sheet: 2026 Wrangler 4-DOOR SAHARA

Sea View Auto Corporation · Wanamassa, NJ · VIN: 1C4PJXEG3TW278564

Negotiation Guide

Opening Offer

$53,395

Fair Price

$54,895

Walk Away Above

$56,540

• Recent buyers paid ~$2,980 below MSRP
• Sitting 46 days (avg 30) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$52,367

Est. Invoice$54,112

Holdback (est.)$1,746

MSRP (Sticker)$58,185

Asking Price$55,185

Markup-$3,000

Est. Dealer Margin on This Car$2,819

Percentile95% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory291 vehicles

Avg Markup (All Models)-$3,569

Avg Markup (Wrangler)-$2,892

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$3,596

Price History

Jul 1, 2026$58,680 → $60,180(+$1,500)

Jul 4, 2026$60,180 → $57,180(-$3,000)

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