Deal Sheet: 2025 Wrangler 4-DOOR SAHARA

Williamsburg Chrysler Jeep Dodge · Williamsburg, VA · VIN: 1C4PJXEG1SW649882

Negotiation Guide

Opening Offer

$56,314

Fair Price

$57,814

Walk Away Above

$59,467

• Recent buyers paid ~$2,980 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$55,008

Est. Invoice$56,842

Holdback (est.)$1,834

MSRP (Sticker)$61,120

Asking Price$61,120

Markup$0

Est. Dealer Margin on This Car$6,112

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1926

Avg Markup-$2,980

Median Markup-$3,000

Best Deal-$7,250

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory70 vehicles

Avg Markup (All Models)-$4,326

Avg Markup (Wrangler)-$2,933

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$4,592

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