Toyota RAV4 Price in Massachusetts
As of September 6, 2026, there are 1,408 Toyota RAV4 vehicles available at 34 dealerships in Massachusetts. Expect an average markup of $234 over MSRP in Massachusetts, though 56% of listings are still at or below sticker price. 20 of 34 dealers are currently pricing below MSRP on average. Prices range from $33,834 to $49,471, with a median of $42,644.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
1,408
In Stock
+$234
Avg Markup
56.0%
At/Below MSRP
$42,644
Median Price
Price range: $33,834 — $49,471
Dealers in Massachusetts
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Parkway Toyota of Boston Boston, MA | 59 | -$8 | 59 |
| Haddad Toyota Pittsfield, MA | 23 | -$0 | 23 |
| Tasca Toyota Boston Dorchester, MA | 69 | $0 | 69 |
| Woburn Toyota Woburn, MA | 87 | $0 | 87 |
| Koch Route 2 Toyota Lancaster, MA | 59 | $0 | 59 |
| Ira Toyota Danvers, MA | 105 | $0 | 105 |
| Toyota of Greenfield Greenfield, MA | 2 | $0 | 2 |
| Nucar Toyota of Norwood Norwood, MA | 31 | $0 | 31 |
| Ira Toyota of Orleans Orleans, MA | 20 | $0 | 20 |
| Imperial Toyota Milford, MA | 7 | $0 | 7 |
| Jaffarian Toyota Haverhill, MA | 44 | $0 | 44 |
| McGee Toyota Hanover, MA | 47 | $0 | 47 |
| AutoFair Toyota of Tewksbury Tewksbury, MA | 18 | $0 | 18 |
| Ira Toyota of Hyannis Hyannis, MA | 33 | $0 | 33 |
| Bernardi Toyota Framingham, MA | 49 | $0 | 49 |
| Toyota of Wellesley Wellesley, MA | 13 | $0 | 13 |
| Westboro Toyota, Inc. Westborough, MA | 16 | $0 | 16 |
| K-M Toyota North Adams, MA | 1 | $0 | 1 |
| Balise Toyota West Springfield, MA | 60 | $0 | 60 |
| Nucar Toyota of North Attleboro North Attleboro, MA | 15 | $0 | 15 |
| Sullivan Brothers Toyota Kingston, MA | 31 | +$52 | 30 |
| Falmouth Toyota Bourne, MA | 29 | +$208 | 0 |
| Lexington Toyota Lexington, MA | 26 | +$385 | 0 |
| Bristol Toyota, Inc. Swansea, MA | 47 | +$399 | 0 |
| Acton Toyota of Littleton Littleton, MA | 11 | +$450 | 1 |
| Atlantic Toyota Lynn, MA | 79 | +$495 | 0 |
| Toyota of Watertown Watertown, MA | 83 | +$495 | 0 |
| Tufankjian Toyota of Braintree Braintree, MA | 40 | +$499 | 0 |
| Route 44 Toyota Raynham, MA | 49 | +$595 | 0 |
| Copeland Toyota Brockton, MA | 93 | +$595 | 0 |
| Harr Toyota Worcester, MA | 56 | +$598 | 0 |
| Toyota of Dartmouth North Dartmouth, MA | 36 | +$603 | 0 |
| Lia Toyota of Northampton Northampton, MA | 37 | +$704 | 0 |
| Lia Toyota Wilbraham, MA | 33 | +$704 | 0 |