Subaru Forester Markup by State
Average dealer markup over MSRP on the Forester in every state, ranked cheapest first across 23,294 active listings. Updated daily.
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | North Dakota | 28 | -$2,375 | $37,173 | 100% | View → |
| 2 | Arkansas | 65 | -$2,290 | $36,881 | 100% | View → |
| 3 | Nebraska | 103 | -$1,636 | $36,502 | 95.1% | View → |
| 4 | Missouri | 212 | -$1,560 | $37,439 | 89.6% | View → |
| 5 | Massachusetts | 1,553 | -$1,517 | $36,107 | 76.4% | View → |
| 6 | Washington | 931 | -$1,471 | $37,955 | 67.7% | View → |
| 7 | Colorado | 809 | -$1,427 | $37,551 | 90.2% | View → |
| 8 | Nevada | 186 | -$1,380 | $38,171 | 76.9% | View → |
| 9 | Texas | 1,123 | -$1,346 | $37,467 | 71.1% | View → |
| 10 | Michigan | 338 | -$1,346 | $37,983 | 80.5% | View → |
| 11 | West Virginia | 148 | -$1,342 | $37,250 | 82.4% | View → |
| 12 | Connecticut | 912 | -$1,223 | $36,441 | 81.6% | View → |
| 13 | Maryland | 310 | -$1,202 | $38,509 | 79% | View → |
| 14 | Indiana | 240 | -$1,139 | $37,389 | 83.3% | View → |
| 15 | New Hampshire | 641 | -$1,118 | $36,115 | 55.5% | View → |
| 16 | Ohio | 476 | -$1,056 | $37,664 | 69.1% | View → |
| 17 | Pennsylvania | 983 | -$1,048 | $38,715 | 69% | View → |
| 18 | Utah | 273 | -$1,046 | $38,287 | 86.1% | View → |
| 19 | New Jersey | 1,136 | -$1,045 | $37,251 | 77.3% | View → |
| 20 | Oregon | 667 | -$977 | $38,192 | 81% | View → |
| 21 | Idaho | 264 | -$970 | $38,826 | 78% | View → |
| 22 | Vermont | 484 | -$957 | $36,899 | 57.2% | View → |
| 23 | Louisiana | 109 | -$879 | $38,105 | 72.5% | View → |
| 24 | Arizona | 313 | -$847 | $38,018 | 92.3% | View → |
| 25 | New York | 3,024 | -$844 | $37,377 | 66% | View → |
| 26 | Minnesota | 346 | -$787 | $37,630 | 54.3% | View → |
| 27 | Virginia | 524 | -$787 | $38,937 | 64.3% | View → |
| 28 | California | 2,222 | -$751 | $38,923 | 70% | View → |
| 29 | Illinois | 556 | -$692 | $38,617 | 71.2% | View → |
| 30 | Kansas | 97 | -$656 | $37,971 | 92.8% | View → |
| 31 | Florida | 999 | -$515 | $38,075 | 73.6% | View → |
| 32 | North Carolina | 593 | -$507 | $38,828 | 59.2% | View → |
| 33 | Wisconsin | 290 | -$484 | $38,935 | 47.2% | View → |
| 34 | Kentucky | 90 | -$473 | $38,508 | 56.7% | View → |
| 35 | South Carolina | 103 | -$444 | $38,486 | 63.1% | View → |
| 36 | Tennessee | 242 | -$440 | $38,500 | 62.8% | View → |
| 37 | Montana | 166 | -$434 | $39,668 | 89.2% | View → |
| 38 | Oklahoma | 219 | -$382 | $37,670 | 44.3% | View → |
| 39 | Wyoming | 42 | -$238 | $40,010 | 45.2% | View → |
| 40 | Iowa | 68 | -$96 | $39,341 | 26.5% | View → |
| 41 | Rhode Island | 152 | -$29 | $37,537 | 70.4% | View → |
| 42 | New Mexico | 124 | +$48 | $38,699 | 29.8% | View → |
| 43 | Georgia | 312 | +$94 | $39,619 | 60.6% | View → |
| 44 | Maine | 531 | +$209 | $37,989 | 37.1% | View → |
| 45 | South Dakota | 50 | +$214 | $39,159 | 12% | View → |
| 46 | Delaware | 70 | +$222 | $39,595 | 34.3% | View → |
| 47 | Alaska | 61 | +$535 | $40,749 | 0% | View → |
| 48 | Alabama | 86 | +$786 | $40,189 | 22.1% | View → |
| 49 | Mississippi | 23 | +$1,320 | $40,537 | 0% | View → |
The short version
Dealer markup on the Forester varies a lot by state. Right now the cheapest state to buy is North Dakota, where the average listing runs -$2,375 versus MSRP — compared with a national average of -$928. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Forester market overview · cheapest Forester listings · dealer markups explained