Subaru Forester Markup by State
Average dealer markup over MSRP on the Forester in every state, ranked cheapest first across 27,686 active listings. Each brand is refreshed between daily and twice a week.
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | North Dakota | 27 | -$2,087 | $38,075 | 100% | View → |
| 2 | Missouri | 352 | -$2,050 | $37,702 | 91.5% | View → |
| 3 | Vermont | 500 | -$1,938 | $37,338 | 97.8% | View → |
| 4 | Arkansas | 133 | -$1,921 | $38,147 | 100% | View → |
| 5 | Massachusetts | 1,685 | -$1,898 | $36,458 | 95.9% | View → |
| 6 | Nebraska | 153 | -$1,865 | $38,306 | 96.7% | View → |
| 7 | New Hampshire | 542 | -$1,816 | $36,684 | 88.4% | View → |
| 8 | Connecticut | 733 | -$1,637 | $36,969 | 98.1% | View → |
| 9 | West Virginia | 205 | -$1,559 | $38,328 | 79% | View → |
| 10 | Michigan | 555 | -$1,527 | $38,564 | 84% | View → |
| 11 | Maryland | 458 | -$1,437 | $38,720 | 86.2% | View → |
| 12 | Indiana | 381 | -$1,398 | $37,860 | 85.3% | View → |
| 13 | Colorado | 801 | -$1,356 | $38,112 | 85% | View → |
| 14 | Pennsylvania | 1,463 | -$1,317 | $38,955 | 75.5% | View → |
| 15 | Washington | 1,007 | -$1,317 | $37,807 | 64.9% | View → |
| 16 | Ohio | 858 | -$1,240 | $39,175 | 83.3% | View → |
| 17 | Texas | 1,437 | -$1,155 | $39,020 | 65.4% | View → |
| 18 | Nevada | 211 | -$1,141 | $39,356 | 83.9% | View → |
| 19 | Virginia | 820 | -$1,061 | $39,233 | 70.2% | View → |
| 20 | Arizona | 381 | -$929 | $37,971 | 91.1% | View → |
| 21 | New York | 2,555 | -$880 | $38,537 | 64% | View → |
| 22 | Minnesota | 748 | -$808 | $39,273 | 53.6% | View → |
| 23 | New Jersey | 1,130 | -$790 | $38,637 | 67.3% | View → |
| 24 | Illinois | 709 | -$740 | $38,938 | 70.1% | View → |
| 25 | Louisiana | 140 | -$739 | $39,290 | 77.1% | View → |
| 26 | Oregon | 778 | -$720 | $39,211 | 53.6% | View → |
| 27 | Idaho | 278 | -$710 | $39,183 | 76.6% | View → |
| 28 | Utah | 270 | -$700 | $39,133 | 77% | View → |
| 29 | Kansas | 134 | -$650 | $38,986 | 75.4% | View → |
| 30 | Montana | 163 | -$557 | $39,372 | 87.7% | View → |
| 31 | Wisconsin | 530 | -$545 | $39,372 | 47% | View → |
| 32 | Kentucky | 143 | -$522 | $39,520 | 61.5% | View → |
| 33 | Oklahoma | 217 | -$508 | $38,537 | 49.3% | View → |
| 34 | Delaware | 79 | -$468 | $39,760 | 89.9% | View → |
| 35 | California | 2,552 | -$450 | $39,564 | 59.4% | View → |
| 36 | South Carolina | 194 | -$423 | $39,425 | 56.7% | View → |
| 37 | Florida | 1,514 | -$306 | $39,993 | 66.6% | View → |
| 38 | North Carolina | 900 | -$305 | $40,117 | 55.6% | View → |
| 39 | Rhode Island | 160 | -$173 | $38,670 | 96.3% | View → |
| 40 | Tennessee | 328 | -$153 | $40,078 | 59.1% | View → |
| 41 | Maine | 496 | -$147 | $37,985 | 98% | View → |
| 42 | Wyoming | 34 | -$120 | $40,040 | 55.9% | View → |
| 43 | Iowa | 139 | -$46 | $40,797 | 12.9% | View → |
| 44 | South Dakota | 89 | +$161 | $39,846 | 21.3% | View → |
| 45 | New Mexico | 166 | +$191 | $40,282 | 41.6% | View → |
| 46 | Georgia | 326 | +$197 | $40,714 | 56.7% | View → |
| 47 | Mississippi | 19 | +$425 | $41,349 | 0% | View → |
| 48 | Alaska | 93 | +$552 | $41,027 | 3.2% | View → |
| 49 | Alabama | 100 | +$728 | $42,118 | 17% | View → |
The short version
Dealer markup on the Forester varies a lot by state. Right now the cheapest state to buy is North Dakota, where the average listing runs -$2,087 versus MSRP — compared with a national average of -$955. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Built from live dealer inventory; each brand is refreshed between daily and twice a week.
See also: Forester market overview · cheapest Forester listings · dealer markups explained