Subaru Forester Markup by State
Average dealer markup over MSRP on the Forester in every state, ranked cheapest first across 24,217 active listings. Updated daily.
Active listings
24,217
National avg markup
-$695
Cheapest state
Arkansas
% below MSRP
63.9%
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Arkansas | 73 | -$2,632 | $36,983 | 100% | View → |
| 2 | North Dakota | 20 | -$2,063 | $36,640 | 95% | View → |
| 3 | Massachusetts | 1,493 | -$1,581 | $36,323 | 79% | View → |
| 4 | Nebraska | 124 | -$1,360 | $37,547 | 94.4% | View → |
| 5 | Missouri | 310 | -$1,329 | $38,110 | 87.4% | View → |
| 6 | Colorado | 733 | -$1,244 | $37,483 | 85.5% | View → |
| 7 | Indiana | 295 | -$1,216 | $37,531 | 89.8% | View → |
| 8 | Connecticut | 759 | -$1,200 | $37,002 | 89.5% | View → |
| 9 | Washington | 893 | -$1,122 | $37,844 | 64.3% | View → |
| 10 | Vermont | 483 | -$1,100 | $37,774 | 62.7% | View → |
| 11 | Nevada | 190 | -$1,077 | $37,524 | 93.7% | View → |
| 12 | Arizona | 326 | -$1,065 | $37,536 | 92.6% | View → |
| 13 | Maryland | 442 | -$1,058 | $38,800 | 73.8% | View → |
| 14 | Pennsylvania | 1,050 | -$949 | $38,278 | 70% | View → |
| 15 | Texas | 1,291 | -$880 | $38,808 | 56.1% | View → |
| 16 | West Virginia | 194 | -$811 | $38,430 | 60.3% | View → |
| 17 | New York | 2,233 | -$786 | $37,879 | 61.4% | View → |
| 18 | Michigan | 427 | -$726 | $39,139 | 55.7% | View → |
| 19 | New Hampshire | 563 | -$718 | $36,741 | 52.4% | View → |
| 20 | Ohio | 675 | -$677 | $39,021 | 70.7% | View → |
| 21 | New Jersey | 904 | -$653 | $38,172 | 68.7% | View → |
| 22 | Idaho | 252 | -$623 | $39,283 | 65.9% | View → |
| 23 | Utah | 249 | -$611 | $39,384 | 78.3% | View → |
| 24 | Kansas | 132 | -$575 | $38,548 | 90.9% | View → |
| 25 | Louisiana | 139 | -$534 | $38,926 | 61.9% | View → |
| 26 | Minnesota | 709 | -$512 | $39,227 | 55.9% | View → |
| 27 | Illinois | 611 | -$505 | $39,303 | 59.2% | View → |
| 28 | Oregon | 746 | -$489 | $38,933 | 69.3% | View → |
| 29 | Wisconsin | 408 | -$486 | $39,423 | 44.4% | View → |
| 30 | Oklahoma | 240 | -$459 | $38,281 | 42.9% | View → |
| 31 | Florida | 1,217 | -$446 | $39,247 | 67.6% | View → |
| 32 | Virginia | 670 | -$445 | $39,497 | 57.5% | View → |
| 33 | South Carolina | 157 | -$375 | $38,554 | 54.1% | View → |
| 34 | California | 2,381 | -$338 | $39,450 | 58.4% | View → |
| 35 | Montana | 145 | -$315 | $39,380 | 91% | View → |
| 36 | Wyoming | 30 | -$280 | $39,637 | 56.7% | View → |
| 37 | Kentucky | 133 | -$178 | $39,309 | 41.4% | View → |
| 38 | Tennessee | 290 | -$136 | $39,511 | 61.7% | View → |
| 39 | North Carolina | 706 | +$20 | $39,748 | 43.9% | View → |
| 40 | Rhode Island | 151 | +$126 | $38,508 | 48.3% | View → |
| 41 | Iowa | 103 | +$148 | $40,507 | 3.9% | View → |
| 42 | South Dakota | 58 | +$225 | $39,365 | 12.1% | View → |
| 43 | New Mexico | 129 | +$270 | $39,564 | 30.2% | View → |
| 44 | Georgia | 290 | +$275 | $40,122 | 55.9% | View → |
| 45 | Maine | 514 | +$339 | $38,523 | 30% | View → |
| 46 | Delaware | 76 | +$344 | $40,100 | 27.6% | View → |
| 47 | Mississippi | 21 | +$425 | $41,059 | 0% | View → |
| 48 | Alaska | 91 | +$575 | $40,029 | 0% | View → |
| 49 | Alabama | 91 | +$729 | $41,367 | 20.9% | View → |
The short version
Dealer markup on the Forester varies a lot by state. Right now the cheapest state to buy is Arkansas, where the average listing runs -$2,632 versus MSRP — compared with a national average of -$695. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Forester market overview · cheapest Forester listings · dealer markups explained