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Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD
Jim Norton Toyota · Tulsa, OK · VIN: JTEVB5BR2T5039975
This Is Already a Great Deal
Opening Offer
$61,567
Asking Price
$63,471
Max Price
$63,471
- • Recent buyers paid ~$568 below MSRP
- • Sitting 79 days (avg 49) — extra leverage
- • Asking price is already $1,520 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$58,707
Est. Invoice$60,026
Holdback (est.)$1,319
MSRP (Sticker)$65,963
Dealer Add-Ons (DIA)+$995
Asking Price$63,471
Markup-$2,492
Est. Dealer Margin on This Car$4,764
Percentile15% of inventory is priced lower
Days on Lot79 days
What Others Paid (Last 30 Days)
Cars Sold876
Avg Markup-$568
Median Markup$0
Best Deal-$7,977
Worst Deal+$10,880
% Sold Below MSRP73%
Avg Days to Sell49 days
Dealer Profile
Inventory335 vehicles
Avg Markup (All Models)-$246
Avg Markup (4Runner Hybrid)-$1,989
% Below MSRP63%
Avg Days to Sell21 days
Avg Sold Markup+$136
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