Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Don Moore Toyota · Owensboro, KY · VIN: JTEVB5BR1T5045525

Negotiation Guide

Opening Offer

$62,579

Fair Price

$64,079

Walk Away Above

$64,557

• Recent buyers paid ~$583 below MSRP
• Sitting 77 days (avg 49) — extra leverage

Price Breakdown

Est. Dealer Cost$57,880

Est. Invoice$59,181

Holdback (est.)$1,301

MSRP (Sticker)$65,034

Asking Price$65,034

Markup$0

Est. Dealer Margin on This Car$7,154

Percentile71% of inventory is priced lower

Days on Lot77 days

What Others Paid (Last 30 Days)

Cars Sold872

Avg Markup-$583

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP73%

Avg Days to Sell49 days

Dealer Profile

Inventory90 vehicles

Avg Markup (All Models)-$1,804

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$1,488

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