Deal Sheet: 2026 4Runner Limited FT4WD

McKinnon Toyota · Clanton, AL · VIN: JTEVA5BR7T5144336

Negotiation Guide

Opening Offer

$64,217

Fair Price

$65,717

Walk Away Above

$65,927

• Recent buyers paid ~$419 below MSRP

Price Breakdown

Est. Dealer Cost$58,861

Est. Invoice$60,184

Holdback (est.)$1,323

MSRP (Sticker)$66,136

Asking Price$67,005

Markup+$869

Est. Dealer Margin on This Car$8,144

Percentile88% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1058

Avg Markup-$419

Median Markup$0

Best Deal-$13,348

Worst Deal+$6,013

% Sold Below MSRP70%

Avg Days to Sell32 days

Dealer Profile

Inventory177 vehicles

Avg Markup (All Models)-$557

Avg Markup (4Runner)+$889

% Below MSRP48%

Avg Days to Sell21 days

Avg Sold Markup+$263

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