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Deal Sheet: 2026 4Runner Limited FT4WD
Bill Penney Toyota of Jasper · Jasper, AL · VIN: JTEVA5BR6T5100361
This Is Already a Great Deal
Opening Offer
$60,431
Asking Price
$62,300
Max Price
$62,300
- • Recent buyers paid ~$373 below MSRP
- • Sitting 119 days (avg 34) — extra leverage
- • Price already dropped 7 time(s) — dealer is motivated
- • Asking price is already $3,275 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$59,892
Est. Invoice$61,238
Holdback$1,346
MSRP (Sticker)$67,294
Asking Price$62,300
Markup-$4,994
Dealer Margin on This Car$2,408
Percentile0% of inventory is priced lower
Days on Lot119 days
What Others Paid (Last 30 Days)
Cars Sold1265
Avg Markup-$373
Median Markup$0
Best Deal-$5,672
Worst Deal+$7,093
% Sold Below MSRP73%
Avg Days to Sell34 days
Dealer Profile
Inventory28 vehicles
Avg Markup (All Models)-$2,330
Avg Markup (4Runner)-$3,269
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$720
Price History
Mar 12, 2026$67,294 → $66,500(-$794)
Apr 9, 2026$66,500 → $66,300(-$200)
Apr 17, 2026$66,300 → $66,000(-$300)
Apr 25, 2026$66,000 → $65,500(-$500)
May 19, 2026$65,500 → $63,000(-$2,500)
May 30, 2026$63,000 → $62,500(-$500)
Jun 4, 2026$62,500 → $62,300(-$200)
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