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Deal Sheet: 2026 4Runner Limited FT4WD
Jim Norton Toyota · Tulsa, OK · VIN: JTEVA5BR7T5137211
This Is Already a Great Deal
Opening Offer
$59,200
Asking Price
$61,031
Max Price
$61,031
- • Recent buyers paid ~$419 below MSRP
- • Asking price is already $1,709 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$56,212
Est. Invoice$57,475
Holdback (est.)$1,263
MSRP (Sticker)$63,159
Dealer Add-Ons (DIA)+$995
Asking Price$61,031
Markup-$2,128
Est. Dealer Margin on This Car$4,819
Percentile13% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold1058
Avg Markup-$419
Median Markup$0
Best Deal-$13,348
Worst Deal+$6,013
% Sold Below MSRP70%
Avg Days to Sell32 days
Dealer Profile
Inventory340 vehicles
Avg Markup (All Models)-$37
Avg Markup (4Runner)-$1,414
% Below MSRP57%
Avg Days to Sell23 days
Avg Sold Markup+$121
Price History
Jul 2, 2026$61,028 → $61,031(+$3)
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