Deal Sheet: 2026 4Runner Limited FT4WD

Allen Turner Toyota of Auburn · Auburn, AL · VIN: JTEVA5BR6T5129679

Negotiation Guide

Opening Offer

$61,285

Fair Price

$62,785

Walk Away Above

$63,304

• Recent buyers paid ~$419 below MSRP
• Sitting 63 days (avg 32) — extra leverage

Price Breakdown

Est. Dealer Cost$56,802

Est. Invoice$58,078

Holdback (est.)$1,276

MSRP (Sticker)$63,822

Asking Price$63,822

Markup$0

Est. Dealer Margin on This Car$7,020

Percentile66% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold1058

Avg Markup-$419

Median Markup$0

Best Deal-$13,348

Worst Deal+$6,013

% Sold Below MSRP70%

Avg Days to Sell32 days

Dealer Profile

Inventory16 vehicles

Avg Markup (All Models)-$2,976

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$985

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