Deal Sheet: 2026 4Runner Limited FT4WD

Rochester Toyota · S.E.", MN · VIN: JTEVA5BR4T5140390

Negotiation Guide

Opening Offer

$59,726

Fair Price

$61,226

Walk Away Above

$61,436

• Recent buyers paid ~$419 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$54,864

Est. Invoice$56,097

Holdback (est.)$1,233

MSRP (Sticker)$61,645

Asking Price$61,645

Markup$0

Est. Dealer Margin on This Car$6,781

Percentile66% of inventory is priced lower

Days on Lot44 days

What Others Paid (Last 30 Days)

Cars Sold1058

Avg Markup-$419

Median Markup$0

Best Deal-$13,348

Worst Deal+$6,013

% Sold Below MSRP70%

Avg Days to Sell32 days

Dealer Profile

Inventory233 vehicles

Avg Markup (All Models)-$40

Avg Markup (4Runner)+$5

% Below MSRP94%

Avg Days to Sell32 days

Avg Sold Markup-$8

Price History

Jun 17, 2026$62,223 → $61,645(-$578)

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