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Deal Sheet: 2026 4Runner Limited FT4WD
Serra Toyota · Birmingham, AL · VIN: JTEVA5BR4T5128191
This Is Already a Great Deal
Opening Offer
$58,351
Asking Price
$60,156
Max Price
$60,156
- • Recent buyers paid ~$419 below MSRP
- • Sitting 63 days (avg 32) — extra leverage
- • Price already dropped 7 time(s) — dealer is motivated
- • Asking price is already $979 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$55,319
Est. Invoice$56,562
Holdback (est.)$1,243
MSRP (Sticker)$62,156
Asking Price$60,156
Markup-$2,000
Est. Dealer Margin on This Car$4,837
Percentile14% of inventory is priced lower
Days on Lot63 days
What Others Paid (Last 30 Days)
Cars Sold1058
Avg Markup-$419
Median Markup$0
Best Deal-$13,348
Worst Deal+$6,013
% Sold Below MSRP70%
Avg Days to Sell32 days
Dealer Profile
Inventory27 vehicles
Avg Markup (All Models)-$334
Avg Markup (4Runner)-$1,003
% Below MSRP85%
Avg Days to Sell26 days
Avg Sold Markup+$201
Price History
Jun 1, 2026$67,922 → $63,151(-$4,771)
Jun 4, 2026$63,151 → $61,094(-$2,057)
Jun 5, 2026$61,094 → $60,394(-$700)
Jun 6, 2026$60,394 → $61,094(+$700)
Jun 7, 2026$61,094 → $60,394(-$700)
Jun 17, 2026$60,394 → $59,594(-$800)
Jul 2, 2026$59,594 → $62,156(+$2,562)
Jul 3, 2026$62,156 → $63,651(+$1,495)
Jul 17, 2026$63,651 → $61,161(-$2,490)
Jul 18, 2026$61,161 → $63,156(+$1,995)
Jul 19, 2026$63,156 → $60,156(-$3,000)
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