Deal Sheet: 2026 4Runner TRD Off-Road PT4WD

Dan Cava's Toyota World · White Hall, WV · VIN: JTEVA5BR3T5151798

Negotiation Guide

Opening Offer

$53,612

Fair Price

$55,112

Walk Away Above

$55,122

• Recent buyers paid ~$21 below MSRP

Price Breakdown

Est. Dealer Cost$49,068

Est. Invoice$50,171

Holdback (est.)$1,103

MSRP (Sticker)$55,133

Asking Price$55,133

Markup$0

Est. Dealer Margin on This Car$6,065

Percentile65% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold280

Avg Markup-$22

Median Markup$0

Best Deal-$6,020

Worst Deal+$16,490

% Sold Below MSRP66%

Avg Days to Sell40 days

Dealer Profile

Inventory383 vehicles

Avg Markup (All Models)-$2,066

Avg Markup (4Runner)$0

% Below MSRP98%

Avg Days to Sell32 days

Avg Sold Markup-$1,633

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