Deal Sheet: 2026 4Runner TRD Off-Road PT4WD

Gerald Toyota of Matteson · Matteson, IL · VIN: JTEVA5BR3T5138971

Negotiation Guide

Opening Offer

$51,089

Fair Price

$52,589

Walk Away Above

$52,671

• Recent buyers paid ~$164 below MSRP

Price Breakdown

Est. Dealer Cost$46,950

Est. Invoice$48,005

Holdback$1,055

MSRP (Sticker)$52,753

Asking Price$53,165

Markup+$412

Dealer Margin on This Car$6,215

Percentile79% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold382

Avg Markup-$164

Median Markup$0

Best Deal-$3,746

Worst Deal+$16,490

% Sold Below MSRP69%

Avg Days to Sell39 days

Dealer Profile

Inventory153 vehicles

Avg Markup (All Models)+$358

Avg Markup (4Runner)+$371

% Below MSRP2%

Avg Days to Sell27 days

Avg Sold Markup+$164

Price History

Jun 11, 2026$52,753 → $53,165(+$412)

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