Deal Sheet: 2026 4Runner Limited FT4WD

Doc's Toyota · Philadelphia, MS · VIN: JTEVA5BR1T5139472

Negotiation Guide

Opening Offer

$59,719

Fair Price

$61,219

Walk Away Above

$61,429

• Recent buyers paid ~$419 below MSRP

Price Breakdown

Est. Dealer Cost$54,858

Est. Invoice$56,091

Holdback (est.)$1,233

MSRP (Sticker)$61,638

Asking Price$61,638

Markup$0

Est. Dealer Margin on This Car$6,780

Percentile66% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1058

Avg Markup-$419

Median Markup$0

Best Deal-$13,348

Worst Deal+$6,013

% Sold Below MSRP70%

Avg Days to Sell32 days

Dealer Profile

Inventory126 vehicles

Avg Markup (All Models)-$633

Avg Markup (4Runner)$0

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$956

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