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Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD
Serra Toyota · Milwaukee, WI · VIN: JTEVA5BR0T5157638
This Is Already a Great Deal
Opening Offer
$56,234
Asking Price
$57,973
Max Price
$57,973
- • Recent buyers paid ~$411 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,589 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,376
Est. Invoice$54,575
Holdback (est.)$1,199
MSRP (Sticker)$59,973
Asking Price$57,973
Markup-$2,000
Est. Dealer Margin on This Car$4,597
Percentile10% of inventory is priced lower
Days on Lot5 days
What Others Paid (Last 30 Days)
Cars Sold2416
Avg Markup-$411
Median Markup$0
Best Deal-$5,481
Worst Deal+$12,990
% Sold Below MSRP70%
Avg Days to Sell35 days
Dealer Profile
Inventory204 vehicles
Avg Markup (All Models)-$1,280
Avg Markup (4Runner)-$1,714
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$892
Price History
Aug 6, 2026$59,973 → $57,973(-$2,000)
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