Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD

Kenosha Toyota · Kenosha, WI · VIN: JTEVA5BR0T5149331

This Is Already a Great Deal

Opening Offer

$57,107

Asking Price

$58,873

Max Price

$58,873

• Recent buyers paid ~$411 below MSRP
• Asking price is already $1,089 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$53,732

Est. Invoice$54,939

Holdback (est.)$1,207

MSRP (Sticker)$60,373

Asking Price$58,873

Markup-$1,500

Est. Dealer Margin on This Car$5,141

Percentile14% of inventory is priced lower

Days on Lot24 days

What Others Paid (Last 30 Days)

Cars Sold2416

Avg Markup-$411

Median Markup$0

Best Deal-$5,481

Worst Deal+$12,990

% Sold Below MSRP70%

Avg Days to Sell35 days

Dealer Profile

Inventory440 vehicles

Avg Markup (All Models)-$1,485

Avg Markup (4Runner)-$1,542

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,315

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