Deal Sheet: 2027 Land Cruiser FT4WD

Fowler Toyota of Tulsa · Tulsa, OK · VIN: JTEABFAJXVK074168

Negotiation Guide

Opening Offer

$73,022

Fair Price

$74,522

Walk Away Above

$74,335

• Recent buyers paid ~$375 above MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$65,991

Est. Invoice$67,474

Holdback (est.)$1,483

MSRP (Sticker)$74,147

Dealer Add-Ons (DIA)+$1,599

Asking Price$76,345

Markup+$2,198

Markup includes $1,599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$10,354

Percentile93% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold3181

Avg Markup+$375

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP57%

Avg Days to Sell25 days

Dealer Profile

Inventory130 vehicles

Avg Markup (All Models)+$892

Avg Markup (Land Cruiser)+$2,198

% Below MSRP32%

Avg Days to Sell25 days

Avg Sold Markup+$1,005

Price History

Jun 23, 2026$74,546 → $76,744(+$2,198)

Jul 3, 2026$76,744 → $76,345(-$399)

Jul 11, 2026$76,345 → $77,944(+$1,599)

Jul 14, 2026$77,944 → $76,345(-$1,599)

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