Deal Sheet: 2027 Land Cruiser FT4WD

Toyota of Greensboro · Greensboro, NC · VIN: JTEABFAJXVK070833

Negotiation Guide

Opening Offer

$72,193

Fair Price

$73,693

Walk Away Above

$73,506

• Recent buyers paid ~$375 above MSRP

Price Breakdown

Est. Dealer Cost$65,253

Est. Invoice$66,719

Holdback (est.)$1,466

MSRP (Sticker)$73,318

Dealer Add-Ons (DIA)+$1,430

Asking Price$75,047

Markup+$1,729

Markup includes $1,430 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,794

Percentile91% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold3181

Avg Markup+$375

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP57%

Avg Days to Sell25 days

Dealer Profile

Inventory413 vehicles

Avg Markup (All Models)+$1,577

Avg Markup (Land Cruiser)+$1,604

% Below MSRP1%

Avg Days to Sell19 days

Avg Sold Markup+$1,483

Price History

Jun 5, 2026$73,617 → $75,047(+$1,430)

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