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Deal Sheet: 2027 Land Cruiser FT4WD

Fowler Toyota · Norman, OK · VIN: JTEABFAJ8VK073164

Negotiation Guide

Opening Offer
$74,181
Fair Price
$75,681
Walk Away Above
$75,494
  • Recent buyers paid ~$375 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$67,022
Est. Invoice$68,528
Holdback (est.)$1,506
MSRP (Sticker)$75,306
Dealer Add-Ons (DIA)+$1,895
Asking Price$77,800
Markup+$2,494

Markup includes $1,895 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$10,778
Percentile94% of inventory is priced lower
Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold3181
Avg Markup+$375
Median Markup$0
Best Deal-$5,876
Worst Deal+$20,178
% Sold Below MSRP57%
Avg Days to Sell25 days

Dealer Profile

Inventory256 vehicles
Avg Markup (All Models)+$254
Avg Markup (Land Cruiser)+$1,736
% Below MSRP52%
Avg Days to Sell23 days
Avg Sold Markup+$818

Price History

Jun 25, 2026$75,453$75,106(-$347)
Jul 2, 2026$75,106$75,306(+$200)