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Deal Sheet: 2027 Land Cruiser FT4WD
Rick Collins Toyota · Sioux City, IA · VIN: JTEABFAJ5VK073042
Negotiation Guide
Opening Offer
$67,224
Fair Price
$68,724
Walk Away Above
$68,826
- • Recent buyers paid ~$375 above MSRP
- • Sitting 46 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$61,346
Est. Invoice$62,724
Holdback (est.)$1,379
MSRP (Sticker)$68,928
Asking Price$68,928
Markup$0
Est. Dealer Margin on This Car$7,582
Percentile59% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold3181
Avg Markup+$375
Median Markup$0
Best Deal-$5,876
Worst Deal+$20,178
% Sold Below MSRP57%
Avg Days to Sell25 days
Dealer Profile
Inventory56 vehicles
Avg Markup (All Models)$0
Avg Markup (Land Cruiser)$0
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup$0
Price History
Jun 18, 2026$69,112 → $68,928(-$184)
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