Deal Sheet: 2027 Land Cruiser FT4WD

Landers Toyota NWA · Rogers, AR · VIN: JTEABFAJ4VK073775

Negotiation Guide

Opening Offer

$74,246

Fair Price

$75,746

Walk Away Above

$75,559

• Recent buyers paid ~$375 above MSRP

Price Breakdown

Est. Dealer Cost$67,080

Est. Invoice$68,588

Holdback (est.)$1,507

MSRP (Sticker)$75,371

Dealer Add-Ons (DIA)+$799

Asking Price$76,170

Markup+$799

Markup includes $799 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,090

Percentile83% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold3181

Avg Markup+$375

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP57%

Avg Days to Sell25 days

Dealer Profile

Inventory868 vehicles

Avg Markup (All Models)-$1,072

Avg Markup (Land Cruiser)+$725

% Below MSRP77%

Avg Days to Sell23 days

Avg Sold Markup-$266

Price History

Jul 2, 2026$75,970 → $76,170(+$200)

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