Deal Sheet: 2027 Land Cruiser FT4WD

Serra Toyota of Traverse City · Traverse City, MI · VIN: JTEABFAJ4VK072822

Negotiation Guide

Opening Offer

$69,789

Fair Price

$71,289

Walk Away Above

$71,417

• Recent buyers paid ~$375 above MSRP
• Sitting 47 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$63,674

Est. Invoice$65,105

Holdback (est.)$1,431

MSRP (Sticker)$71,544

Asking Price$71,544

Markup$0

Est. Dealer Margin on This Car$7,870

Percentile59% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold3181

Avg Markup+$375

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP57%

Avg Days to Sell25 days

Dealer Profile

Inventory148 vehicles

Avg Markup (All Models)-$1,444

Avg Markup (Land Cruiser)+$203

% Below MSRP99%

Avg Days to Sell34 days

Avg Sold Markup-$1,222

Cheaper Land Cruiser FT4WD Inventory

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