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Deal Sheet: 2027 Land Cruiser FT4WD
Keeler Toyota of Westport · Westport, CT · VIN: JTEABFAJ0VK070842
Negotiation Guide
Opening Offer
$72,886
Fair Price
$74,386
Walk Away Above
$74,785
- • Recent buyers paid ~$375 above MSRP
- • Sitting 64 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$66,914
Est. Invoice$68,417
Holdback (est.)$1,504
MSRP (Sticker)$75,184
Asking Price$75,184
Markup$0
Est. Dealer Margin on This Car$8,270
Percentile59% of inventory is priced lower
Days on Lot64 days
What Others Paid (Last 30 Days)
Cars Sold3181
Avg Markup+$375
Median Markup$0
Best Deal-$5,876
Worst Deal+$20,178
% Sold Below MSRP57%
Avg Days to Sell25 days
Dealer Profile
Inventory220 vehicles
Avg Markup (All Models)-$412
Avg Markup (Land Cruiser)$0
% Below MSRP100%
Avg Days to Sell34 days
Avg Sold Markup+$13
Price History
May 31, 2026$73,922 → $75,352(+$1,430)
Jun 4, 2026$75,352 → $75,184(-$168)
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