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Deal Sheet: 2027 Land Cruiser FT4WD
O'Brien Toyota · Indianapolis, IN · VIN: JTEABFAJ0VK069366
Negotiation Guide
Opening Offer
$70,776
Fair Price
$72,276
Walk Away Above
$72,439
- • Recent buyers paid ~$341 above MSRP
- • Sitting 48 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$64,617
Est. Invoice$66,069
Holdback (est.)$1,452
MSRP (Sticker)$72,603
Asking Price$72,603
Markup$0
Est. Dealer Margin on This Car$7,986
Percentile59% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold3223
Avg Markup+$341
Median Markup$0
Best Deal-$5,545
Worst Deal+$20,178
% Sold Below MSRP59%
Avg Days to Sell25 days
Dealer Profile
Inventory111 vehicles
Avg Markup (All Models)-$792
Avg Markup (Land Cruiser)-$763
% Below MSRP96%
Avg Days to Sell25 days
Avg Sold Markup-$270
Price History
Jun 4, 2026$72,603 → $72,852(+$249)
Jun 27, 2026$72,852 → $72,603(-$249)
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