Deal Sheet: 2026 Prius Nightshade Edition FWD

I-10 Toyota · Indio, CA · VIN: JTDACAAUXT3082504

Negotiation Guide

Opening Offer

$34,858

Fair Price

$36,358

Walk Away Above

$36,629

• Recent buyers paid ~$105 above MSRP
• Sitting 55 days (avg 20) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$32,840

Est. Invoice$33,578

Holdback (est.)$738

MSRP (Sticker)$36,899

Asking Price$36,899

Markup$0

Est. Dealer Margin on This Car$4,059

Percentile66% of inventory is priced lower

Days on Lot55 days

What Others Paid (Last 30 Days)

Cars Sold68

Avg Markup+$105

Median Markup$0

Best Deal-$3,000

Worst Deal+$3,998

% Sold Below MSRP59%

Avg Days to Sell20 days

Dealer Profile

Inventory457 vehicles

Avg Markup (All Models)+$1

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup$0

Price History

Jun 14, 2026$37,294 → $36,899(-$395)

Cheaper Prius Nightshade Edition FWD Inventory

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-$1,945$34,47914d

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-$1,854$34,1772d

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-$1,838$33,58635d

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-$1,740$33,10441d

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-$1,734$33,42534d

Toyota West Mobile,

-$1,531$35,74884d

Toyota of Fort Walton BeachFt Walton Beach, FL

-$1,498$35,5256d

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-$1,290$35,21648d

Peter Boulware Toyota of ColumbiaWest Columbia, SC

-$500$35,98321d

Toyota Santa MonicaSanta Monica, CA

-$415$36,79312d