Deal Sheet: 2026 Prius Nightshade Edition FWD

Peter Boulware Toyota of Columbia · West Columbia, SC · VIN: JTDACAAU1T3082990

This Is Already a Great Deal

Opening Offer

$34,904

Asking Price

$35,983

Max Price

$35,983

• Recent buyers paid ~$105 above MSRP
• Asking price is already $605 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$32,470

Est. Invoice$33,200

Holdback (est.)$730

MSRP (Sticker)$36,483

Asking Price$35,983

Markup-$500

Est. Dealer Margin on This Car$3,513

Percentile15% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold68

Avg Markup+$105

Median Markup$0

Best Deal-$3,000

Worst Deal+$3,998

% Sold Below MSRP59%

Avg Days to Sell20 days

Dealer Profile

Inventory137 vehicles

Avg Markup (All Models)-$938

Avg Markup (Prius)-$500

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$726

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