Negotiation Guide
Opening Offer
$34,210
Fair Price
$35,710
Walk Away Above
$35,757
- • Recent buyers paid ~$286 above MSRP
- • Sitting 66 days (avg 32) — extra leverage
Price Breakdown
Est. Dealer Cost$31,866
Est. Invoice$32,582
Holdback (est.)$716
MSRP (Sticker)$35,804
Asking Price$35,804
Markup$0
Est. Dealer Margin on This Car$3,938
Percentile65% of inventory is priced lower
Days on Lot66 days
What Others Paid (Last 30 Days)
Cars Sold43
Avg Markup+$286
Median Markup$0
Best Deal-$1,377
Worst Deal+$4,079
% Sold Below MSRP51%
Avg Days to Sell32 days
Dealer Profile
Inventory451 vehicles
Avg Markup (All Models)+$36
Avg Markup (GR86)$0
% Below MSRP98%
Avg Days to Sell27 days
Avg Sold Markup+$46
Price History
May 20, 2026$35,704 → $35,804(+$100)
Cheaper GR86 AT RWD Inventory
San Francisco ToyotaSan Francisco, CA
-$1,430$36,23885d
Novato ToyotaNovato, CA
-$1,378$37,41544d
Fox ToyotaRochester Hills, MI
-$1,297$34,82781d
Mike Kelly Toyota of UniontownUniontown, PA
-$1,250$33,9573d
Jim Bagan ToyotaSouth Lake Tahoe, CA
-$1,120$33,159109d
Gettel Toyota of LakewoodBradenton, FL
-$1,014$36,4833d
Victory Toyota of San BrunoSan Bruno, CA
-$110$38,34850d
Roseville ToyotaRoseville, CA
$0$35,17724d
Koons Toyota TysonsVienna, VA
$0$33,7954d
L & S Toyota of BeckleyBeckley, WV
$0$34,76831d