Negotiation Guide
Opening Offer
$34,440
Fair Price
$35,940
Walk Away Above
$35,888
- • Recent buyers paid ~$306 above MSRP
- • Sitting 69 days (avg 44) — extra leverage
Price Breakdown
Est. Dealer Cost$31,895
Est. Invoice$32,612
Holdback (est.)$717
MSRP (Sticker)$35,837
Asking Price$36,486
Markup+$649
Est. Dealer Margin on This Car$4,591
Percentile86% of inventory is priced lower
Days on Lot69 days
What Others Paid (Last 30 Days)
Cars Sold63
Avg Markup+$306
Median Markup$0
Best Deal-$1,169
Worst Deal+$3,245
% Sold Below MSRP52%
Avg Days to Sell44 days
Dealer Profile
Inventory211 vehicles
Avg Markup (All Models)+$303
Avg Markup (GR86)+$649
% Below MSRP9%
Avg Days to Sell32 days
Avg Sold Markup+$235
Price History
Jun 18, 2026$35,837 → $36,486(+$649)
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