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Deal Sheet: 2026 BRZ Limited

New Motors Subaru · Erie, PA · VIN: JF1ZDBE11T8701506

This Is Already a Great Deal

Opening Offer
$36,222
Asking Price
$37,342
Max Price
$37,342
  • Recent buyers paid ~$428 below MSRP
  • Sitting 51 days (avg 33) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $660 below what others pay — great deal

Price Breakdown

Dealer Cost$35,579
Invoice (factory)$36,352
Holdback (est.)$773

✓ Invoice is the actual factory figure for this VIN (from Subaru), not an estimate.

MSRP (Sticker)$38,641
Asking Price$37,342
Markup-$1,299
Actual Dealer Margin on This Car$1,763
Percentile26% of inventory is priced lower
Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold103
Avg Markup-$428
Median Markup$0
Best Deal-$3,800
Worst Deal+$4,249
% Sold Below MSRP67%
Avg Days to Sell33 days

Dealer Profile

Inventory182 vehicles
Avg Markup (All Models)-$911
Avg Markup (BRZ)-$1,299
% Below MSRP50%
Avg Days to Sell25 days
Avg Sold Markup-$790

Price History

Jul 9, 2026$38,641$36,842(-$1,799)
Jul 12, 2026$36,842$37,342(+$500)
Jul 16, 2026$37,342$36,141(-$1,201)
Jul 26, 2026$36,141$37,342(+$1,201)