Deal Sheet: 2026 Sequoia Platinum 4WD

Kerry Toyota · Florence, KY · VIN: 7SVAAABA5TX35H483

Negotiation Guide

Opening Offer

$87,488

Fair Price

$88,988

Walk Away Above

$89,340

• Recent buyers paid ~$704 below MSRP

Price Breakdown

Est. Dealer Cost$79,826

Est. Invoice$81,620

Holdback (est.)$1,794

MSRP (Sticker)$89,692

Asking Price$89,692

Markup$0

Est. Dealer Margin on This Car$9,866

Percentile68% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold1126

Avg Markup-$704

Median Markup$0

Best Deal-$11,273

Worst Deal+$8,208

% Sold Below MSRP70%

Avg Days to Sell43 days

Dealer Profile

Inventory355 vehicles

Avg Markup (All Models)-$380

Avg Markup (Sequoia)-$91

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$285

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