Negotiation Guide
Opening Offer
$35,123
Fair Price
$36,623
Walk Away Above
$38,002
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$35,442
Est. Invoice$36,623
Holdback (est.)$1,181
MSRP (Sticker)$39,380
Asking Price$38,285
Markup-$1,095
Est. Dealer Margin on This Car$2,843
Percentile9% of inventory is priced lower
Days on Lot4 days
Dealer Profile
Inventory137 vehicles
Avg Markup (All Models)-$1,388
Avg Markup (Sportage)-$1,131
% Below MSRP100%
Avg Days to Sell45 days
Avg Sold Markup-$1,434
Cheaper Sportage XL Inventory
Kia of St. CloudWaite Park, MN
-$1,160$38,9702d
Kia of St. CloudWaite Park, MN
-$1,160$38,9704d
Gossett KiaMemphis, TN
-$1,160$38,9704d
Motor Mile KiaChristiansburg, VA
-$1,156$38,9492d
Matthews KiaVestal, NY
-$1,156$38,9494d
Fred Anderson Kia of GreerGreer, SC
-$1,150$38,8554d
Phil Long Kia of Colorado SpringsColorado Springs, CO
-$1,146$38,8394d
Russ Darrow Madison KiaMadison, WI
-$1,137$38,8382d
Russ Darrow Madison KiaMadison, WI
-$1,137$38,8384d
Serra Kia of JacksonJackson, TN
-$1,134$38,8412d