Negotiation Guide
Opening Offer
$33,352
Fair Price
$34,852
Walk Away Above
$36,163
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$33,728
Est. Invoice$34,852
Holdback (est.)$1,124
MSRP (Sticker)$37,475
Asking Price$36,465
Markup-$1,010
Est. Dealer Margin on This Car$2,738
Percentile19% of inventory is priced lower
Days on Lot4 days
Dealer Profile
Inventory155 vehicles
Avg Markup (All Models)-$1,197
Avg Markup (Sportage)-$1,021
% Below MSRP46%
Avg Days to Sell52 days
Avg Sold Markup-$1,198
Cheaper Sportage XL Inventory
Kia of St. CloudWaite Park, MN
-$1,160$38,9702d
Kia of St. CloudWaite Park, MN
-$1,160$38,9704d
Gossett KiaMemphis, TN
-$1,160$38,9704d
Motor Mile KiaChristiansburg, VA
-$1,156$38,9492d
Matthews KiaVestal, NY
-$1,156$38,9494d
Fred Anderson Kia of GreerGreer, SC
-$1,150$38,8554d
Phil Long Kia of Colorado SpringsColorado Springs, CO
-$1,146$38,8394d
Russ Darrow Madison KiaMadison, WI
-$1,137$38,8382d
Russ Darrow Madison KiaMadison, WI
-$1,137$38,8384d
Serra Kia of JacksonJackson, TN
-$1,134$38,8412d