Deal Sheet: 2026 Tundra Platinum 4WD

Dan Deery Toyota · Cedar Falls, IA · VIN: 5TFWA5DB2TX433346

This Is Already a Great Deal

Opening Offer

$67,464

Asking Price

$69,550

Max Price

$69,550

• Recent buyers paid ~$1,672 below MSRP
• Price already dropped 5 time(s) — dealer is motivated
• Asking price is already $3,054 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,106

Est. Invoice$67,591

Holdback (est.)$1,486

MSRP (Sticker)$74,276

Asking Price$69,550

Markup-$4,726

Est. Dealer Margin on This Car$3,444

Percentile12% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold3238

Avg Markup-$1,672

Median Markup$0

Best Deal-$13,720

Worst Deal+$29,175

% Sold Below MSRP79%

Avg Days to Sell51 days

Dealer Profile

Inventory402 vehicles

Avg Markup (All Models)-$718

Avg Markup (Tundra)-$1,859

% Below MSRP60%

Avg Days to Sell32 days

Avg Sold Markup-$748

Price History

Jul 25, 2026$72,956 → $72,606(-$350)

Jul 28, 2026$72,606 → $71,756(-$850)

Jul 31, 2026$71,756 → $71,006(-$750)

Aug 3, 2026$71,006 → $70,256(-$750)

Aug 6, 2026$70,256 → $69,550(-$706)

Cheaper Tundra Platinum 4WD Inventory

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-$14,788$69,3000d

Mike Calvert ToyotaHouston, TX

-$11,000$64,197139d

Arlington ToyotaJacksonville, FL

-$10,031$73,06227d

Oakbrook Toyota in WestmontWestmont, IL

-$10,000$69,0250d

Mike Calvert ToyotaHouston, TX

-$10,000$68,33359d

Mike Calvert ToyotaHouston, TX

-$10,000$70,22843d

Acton Toyota of LittletonLittleton, MA

-$9,872$68,42110d

Toyota CityMamaroneck, NY

-$9,824$64,41345d

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-$9,601$65,2570d

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-$9,227$68,99094d