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Deal Sheet: 2026 Tundra Platinum 4WD

Hesser Toyota · Janesville, WI · VIN: 5TFNC5DB7TX32I375

This Is Already a Great Deal

Opening Offer
$69,680
Asking Price
$71,835
Max Price
$71,835
  • Recent buyers paid ~$1,827 below MSRP
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $3,386 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$68,573
Est. Invoice$70,114
Holdback (est.)$1,541
MSRP (Sticker)$77,048
Asking Price$71,835
Markup-$5,213
Est. Dealer Margin on This Car$3,262
Percentile5% of inventory is priced lower
Days on Lot38 days

What Others Paid (Last 30 Days)

Cars Sold2560
Avg Markup-$1,827
Median Markup-$813
Best Deal-$11,335
Worst Deal+$29,175
% Sold Below MSRP80%
Avg Days to Sell53 days

Dealer Profile

Inventory122 vehicles
Avg Markup (All Models)-$1,591
Avg Markup (Tundra)-$4,064
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,424

Price History

Jul 4, 2026$72,766$71,851(-$915)
Aug 3, 2026$71,851$71,835(-$16)