Deal Sheet: 2026 Highlander Limited AWD

Peter Boulware Toyota of Columbia · West Columbia, SC · VIN: 5TDKDRBH9TS33A701

This Is Already a Great Deal

Opening Offer

$52,982

Asking Price

$54,621

Max Price

$54,621

• Recent buyers paid ~$83 above MSRP
• Asking price is already $1,083 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$49,503

Est. Invoice$50,615

Holdback (est.)$1,112

MSRP (Sticker)$55,621

Asking Price$54,621

Markup-$1,000

Est. Dealer Margin on This Car$5,118

Percentile6% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold404

Avg Markup+$83

Median Markup$0

Best Deal-$4,485

Worst Deal+$6,670

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory160 vehicles

Avg Markup (All Models)-$928

Avg Markup (Highlander)-$1,000

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup-$832

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