Deal Sheet: 2026 Highlander Limited AWD

White River Toyota · White River Junction, VT · VIN: 5TDKDRBH9TS31A965

Negotiation Guide

Opening Offer

$53,375

Fair Price

$54,875

Walk Away Above

$54,834

• Recent buyers paid ~$83 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,765

Est. Invoice$49,861

Holdback (est.)$1,096

MSRP (Sticker)$54,792

Asking Price$55,341

Markup+$549

Est. Dealer Margin on This Car$6,576

Percentile76% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold404

Avg Markup+$83

Median Markup$0

Best Deal-$4,485

Worst Deal+$6,670

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory221 vehicles

Avg Markup (All Models)+$399

Avg Markup (Highlander)+$549

% Below MSRP5%

Avg Days to Sell35 days

Avg Sold Markup+$412

Price History

Jul 4, 2026$55,931 → $55,341(-$590)

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