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Deal Sheet: 2026 Highlander Limited AWD
SouthWest Toyota of Lawton · Lawton, OK · VIN: 5TDKDRBH9TS31A030
This Is Already a Great Deal
Opening Offer
$50,086
Asking Price
$51,635
Max Price
$51,635
- • Recent buyers paid ~$83 above MSRP
- • Asking price is already $3,122 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,660
Est. Invoice$49,753
Holdback (est.)$1,093
MSRP (Sticker)$54,674
Asking Price$51,635
Markup-$3,039
Est. Dealer Margin on This Car$2,975
Percentile2% of inventory is priced lower
Days on Lot12 days
What Others Paid (Last 30 Days)
Cars Sold404
Avg Markup+$83
Median Markup$0
Best Deal-$4,485
Worst Deal+$6,670
% Sold Below MSRP63%
Avg Days to Sell25 days
Dealer Profile
Inventory75 vehicles
Avg Markup (All Models)-$2,554
Avg Markup (Highlander)-$3,039
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$2,499
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