Deal Sheet: 2026 Highlander Limited AWD

Cronin Toyota of Richmond · Richmond, IN · VIN: 5TDKDRBH6TS613357

This Is Already a Great Deal

Opening Offer

$52,406

Asking Price

$54,027

Max Price

$54,027

• Recent buyers paid ~$83 above MSRP
• Asking price is already $583 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$48,529

Est. Invoice$49,620

Holdback (est.)$1,091

MSRP (Sticker)$54,527

Asking Price$54,027

Markup-$500

Est. Dealer Margin on This Car$5,498

Percentile7% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold404

Avg Markup+$83

Median Markup$0

Best Deal-$4,485

Worst Deal+$6,670

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory57 vehicles

Avg Markup (All Models)-$315

Avg Markup (Highlander)-$500

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$382

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