Deal Sheet: 2026 Highlander Limited AWD

Rusty Drewing Toyota · Jefferson City, MO · VIN: 5TDKDRBH6TS29I693

This Is Already a Great Deal

Opening Offer

$53,318

Asking Price

$54,967

Max Price

$54,967

• Recent buyers paid ~$74 above MSRP
• Asking price is already $74 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$48,921

Est. Invoice$50,020

Holdback (est.)$1,099

MSRP (Sticker)$54,967

Asking Price$54,967

Markup$0

Est. Dealer Margin on This Car$6,046

Percentile57% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold462

Avg Markup+$74

Median Markup$0

Best Deal-$4,421

Worst Deal+$10,002

% Sold Below MSRP66%

Avg Days to Sell25 days

Dealer Profile

Inventory328 vehicles

Avg Markup (All Models)-$772

Avg Markup (Highlander)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$855

Price History

Jun 26, 2026$54,567 → $54,967(+$400)

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