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Deal Sheet: 2026 Highlander Limited AWD
Sunshine Toyota · Battle Creek, MI · VIN: 5TDKDRBH4TS27J729
This Is Already a Great Deal
Opening Offer
$52,931
Asking Price
$54,568
Max Price
$54,568
- • Recent buyers paid ~$31 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $30 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,565
Est. Invoice$49,656
Holdback$1,091
MSRP (Sticker)$54,567
Dealer Add-Ons (DIA)+$1
Asking Price$54,568
Markup+$1
Dealer Margin on This Car$6,003
Percentile63% of inventory is priced lower
Days on Lot22 days
What Others Paid (Last 30 Days)
Cars Sold460
Avg Markup+$31
Median Markup$0
Best Deal-$5,033
Worst Deal+$10,002
% Sold Below MSRP71%
Avg Days to Sell25 days
Dealer Profile
Inventory156 vehicles
Avg Markup (All Models)-$251
Avg Markup (Highlander)-$700
% Below MSRP37%
Avg Days to Sell28 days
Avg Sold Markup-$4
Price History
Jun 5, 2026$56,596 → $55,298(-$1,298)
Jun 6, 2026$55,298 → $54,093(-$1,205)
Jun 9, 2026$54,093 → $54,568(+$475)
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