Deal Sheet: 2026 Highlander Limited AWD

Cobb County Toyota · Kennesaw, GA · VIN: 5TDKDRBH2TS613839

This Is Already a Great Deal

Opening Offer

$53,323

Asking Price

$54,972

Max Price

$54,972

• Recent buyers paid ~$83 above MSRP
• Asking price is already $83 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$48,925

Est. Invoice$50,025

Holdback (est.)$1,099

MSRP (Sticker)$54,972

Asking Price$54,972

Markup$0

Est. Dealer Margin on This Car$6,047

Percentile55% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold404

Avg Markup+$83

Median Markup$0

Best Deal-$4,485

Worst Deal+$6,670

% Sold Below MSRP63%

Avg Days to Sell25 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$941

Avg Markup (Highlander)$0

% Below MSRP85%

Avg Days to Sell21 days

Avg Sold Markup-$833

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