Deal Sheet: 2026 Aviator Reserve

Gillie Hyde Lincoln · Glasgow, KY · VIN: 5LM5J7XC9TGL16853

Negotiation Guide

Opening Offer

$84,845

Fair Price

$86,345

Walk Away Above

$85,938

• Recent buyers paid ~$1,534 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$76,122

Est. Invoice$78,688

Holdback (est.)$2,566

MSRP (Sticker)$85,530

Asking Price$90,530

Markup+$5,000

Est. Dealer Margin on This Car$14,408

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup+$1,534

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP8%

Avg Days to Sell25 days

Dealer Profile

Inventory17 vehicles

Avg Markup (All Models)-$1,529

Avg Markup (Aviator)+$5,000

% Below MSRP94%

Avg Days to Sell24 days

Avg Sold Markup-$1,143

Price History

Jul 9, 2026$86,530 → $90,530(+$4,000)

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