Deal Sheet: 2026 Aviator Reserve

Stivers Lincoln · Waukee, IA · VIN: 5LM5J7XC7TGL13515

Negotiation Guide

Opening Offer

$80,631

Fair Price

$82,131

Walk Away Above

$81,706

• Recent buyers paid ~$1,534 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$72,339

Est. Invoice$74,778

Holdback (est.)$2,438

MSRP (Sticker)$81,280

Asking Price$86,280

Markup+$5,000

Est. Dealer Margin on This Car$13,941

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup+$1,534

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP8%

Avg Days to Sell25 days

Dealer Profile

Inventory371 vehicles

Avg Markup (All Models)-$788

Avg Markup (Aviator)+$5,000

% Below MSRP79%

Avg Days to Sell22 days

Avg Sold Markup-$674

Price History

Jul 9, 2026$82,280 → $86,280(+$4,000)

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+$5,000$87,35025d