Deal Sheet: 2026 Aviator Reserve

Lincoln of Smithtown · Saint James, NY · VIN: 5LM5J7XC6TGL23632

Negotiation Guide

Opening Offer

$75,409

Fair Price

$76,909

Walk Away Above

$76,142

• Recent buyers paid ~$1,534 above MSRP

Price Breakdown

Est. Dealer Cost$67,084

Est. Invoice$69,345

Holdback (est.)$2,261

MSRP (Sticker)$75,375

Asking Price$80,375

Markup+$5,000

Est. Dealer Margin on This Car$13,291

Percentile100% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup+$1,534

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP8%

Avg Days to Sell25 days

Dealer Profile

Inventory148 vehicles

Avg Markup (All Models)-$1,382

Avg Markup (Aviator)+$5,000

% Below MSRP82%

Avg Days to Sell24 days

Avg Sold Markup-$727

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